CALA News & Views | Issue 51 | Impact

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Protecting RCFEs, CCRCs and the Residents They Serve THIS ISSUE

Message from the President & CEO

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Working Toward a Healthier Operating Environment Supporting Broad Innovations to Benefit California’s Older Adults

ADVANCING SENIOR LIVING CALA'S STRATEGIC PLAN:

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Bringing Workforce Into Focus – 2024 and Beyond

CALA's 2023-2025 strategic plan focuses on four keys areas – Perceptions, Advocacy, Education and Workforce – to support members in the provision of quality care to their residents. Significant progress has already been made and numerous initiatives are underway to positively impact the environment in which CALA members operate and their residents live. PERCEPTIONS CALA’s goal to promote a positive view of senior living among policymakers and the public is supported by organizing legislative tours and the Days in Your District events. We are developing resources to educate policymakers on expanding Assisted Living in California to meet growing demand, are creating materials to support broadening consumer access, and have launched a new resident and family section on our website. ADVOCACY CALA’s focus is to ensure communities are able to operate efficiently in a positive environment. We regularly identify and communicate training needs for California Community Care Licensing Division (CCLD) staff and engage with CCLD leadership on CALA priorities. CALA successfully advocated for increased funding for background check staff to impact unacceptable backlogs. Our risk reduction initiatives will continue with a symposium early next year. And CALA was an important partner in this year’s PAGA reform, contributing staff time and resources. EDUCATION CALA prepares community staff to serve residents, families and associates by offering high quality conference programming. New this year was focused programming including an Immersive Culinary Learning Opportunity and Mastering Multi-site Leadership. We are providing new dementia regulation training and planning an assessment of staff essential competencies and member needs. WORKFORCE DEVELOPMENT CALA is dedicated to attracting talent by expanding partnerships with educational institutions and job training programs. We are developing student engagement opportunities, building culinary engagement templates, collaborating with American Job Centers and exploring statewide partnerships with job training programs throughout the state. Through these strategic initiatives, CALA remains committed to enhancing Assisted Living, supporting our members and enriching the lives of our residents.

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Celebrating 10 Years of Transforming Lives & Careers Through the CALA USC Graduate Degree Scholarship!

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Diverse Journey

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Educational Excellence

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Advocacy in Action

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CALA's Rebranding

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Excellence in Service: Celebrating Our Southern California Award Recipients

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Joining Together

Nancy Ball, Director of Meetings and Events nancy@CAassistedliving.org Denise Brandt, Director of Workforce Development denise@CAassistedliving.org Selena Coppi Hornback, Senior Director of Public Policy selena@CAassistedliving.org Agnes de la Vega, Senior Workforce Development Specialist agnes@CAassistedliving.org Sabrina Estrada, Advocacy Engagement Specialist sabrina@CAassistedliving.org Heather Harrison, Senior Vice President of Public Policy & Public Affairs heather@CAassistedliving.org Kate Henneinke, Membership Manager kate@CAassistedliving.org Katherine McLoskey, Director of Operations katherine@CAassistedliving.org Sally Michael, President & CEO sally@CAassistedliving.org Haty Pietrasz, Director of Creative Design haty@CAassistedliving.org Brandi Pittman, Administrative Assistant brandi@CAassistedliving.org Kevin Swartzendruber, Director of Marketing & Communications kevin@CAassistedliving.org Jan Trifiro, Vice President of Professional Development jan@CAassistedliving.org

CALA STAFF

455 Capitol Mall, Suite 222 Sacramento, CA 95814 Phone: (916) 448-1900 www.CAassistedliving.org

Sally Michael

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